Vietnam among the world’s top 20 tourist destinations

According to the recently published rankings by the renowned travel magazine Condé Nast Traveler, Vietnam has claimed the 15th position with an impressive score of 89/100. This is a significant leap for Vietnamese tourism, taking the country from an attractive destination to a must-visit on the global tourism map.

Vietnam excels in tourism services

Vietnam captivates international tourists with the simple, authentic beauty of its natural landscapes and the richness of its ancient traditions.

Vietnam's timeless allure

Despite present-day trends in tourism, Vietnam continues to preserve its untouched landscapes. Emblematic sites such as Ha Long Bay, the Phong Nha-Ke Bang National Park, and the majestic valleys and plateaus of the North—including Ha Giang and Moc Chau—remain largely untouched. These enchanting destinations beckon adventure-seekers who yearn to fully immerse themselves in the splendor of nature.

Vietnam’s charm is also presented in its cultural diversity, of which the Hoi An Ancient Town is a symbol. In Hoi An, travelers can explore ancient architecture, pagodas, temples, and century-old wooden houses. In addition, traditional craft villages such as Bat Trang pottery village in Hanoi and Kim Bong carpentry village in Hoi An still preserve the essence of their cultural heritage through their creations.

Another factor that positions Vietnam as a top global destination is its hospitality, which is present in both bustling cities and rural regions. Visitors will experience warm welcomes everywhere, from local markets, the terraced rice fields of the North, to the floating markets of the Mekong Delta. 

Rice terraces in Hoang Su Phi - Ha Giang

Vietnam’s advancements in tourism services

The rapid development of tourism and infrastructure in recent years has propelled Vietnam onto the world map as a must-visit destination. Beautifully marrying modernity with authenticity, the country now caters to the varied needs of many travelers while successfully preserving its unique cultural values.

Recent improvements in transport infrastructure, whether by road, rail, or air, have made travel much simpler for visitors. Highways connecting major tourist destinations, such as Hanoi, Hai Phong, Ho Chi Minh City, Long Thanh, and Dau Giay, have significantly reduced travel times, facilitating access to various sites.  At the same time, 3 to 5-star hotels and resorts in major cities and tourist sites have benefited from major investments to bring them up to international standards, offering visitors an unforgettable experience.

In addition to traditional tourism, Vietnam is actively promoting alternative forms such as ecotourism, community tourism, and adventure tourism. In numerous regions, travelers can opt for homestays to gain deeper insights into local life and Vietnamese culture. Diverse experiences—from cave explorations in Quang Binh to trekking in the Northwest mountains—are available, guided by professionals,  providing visitors with authentic experiences in complete safety.

The improvement of Vietnam in this industry encompasses the quality of reception and service as well. In hotels, restaurants, and guided tours, personnel are meticulously trained to provide not only professional but also welcoming assistance. The innate kindness and hospitality of the Vietnamese people serve as a remarkable asset, creating lasting impressions on visitors and significantly bolstering Vietnam's positive reputation on the global stage.

With the rise of new technologies, Vietnam has also introduced digital services in the tourism sector. Mobile applications now enable visitors to book accommodations, purchase tickets to tourist sites, and access destination information. Moreover, several applications developed by local authorities offer multilingual guides, enabling tourists to discover places independently, without depending on a guide.

Vietnam – Your next destination in multi-faceted Asia

Ranked among the top 20 tourist destinations by Condé Nast Traveler, Vietnam has captured the hearts of travelers worldwide with its breathtaking landscapes and unparalleled cultural richness. In 2024, Vietnam is more enticing than ever, thanks to simplified visa policies and dynamic promotional campaigns. For those seeking authenticity, Vietnam offers a natural and cultural haven that promises unforgettable memories.

With over 12.7 million visitors in the first nine months of 2024, Vietnam has become a top choice for travel in Asia. The country blends iconic sites like Ha Long Bay and the ancient town of Hoi An, high-quality services, and the warm hospitality of its people, creating a unique, immersive travel experience. By choosing Vietnam, you’re opting for a destination where comfort and cultural discovery meet in perfect harmony.

Explore the many sides of tourism in Vietnam:

•    Ecotourism and adventure: For nature and culture enthusiasts, the northern mountains—with their breathtaking rice terraces and ethnic villages in Ha Giang and Sapa—provide an exceptional backdrop for hiking and unforgettable encounters with local communities.

•    Beach tourism: With a stunning coastline and paradise islands like Phu Quoc and Con Dao, Vietnam invites you to relax and enjoy a variety of marine activities, from diving to kayaking and more!

•    Gastronomic Tourism: Vietnamese cuisine is a true feast of flavors. Savor iconic dishes like pho, bun cha, and banh xeo for a memorable culinary journey.

Looking for adventure, relaxation, or cultural discoveries? Vietnam welcomes you with its diverse landscapes, authentic cuisine, and the warm hospitality of its people. Enjoy a complete experience where each destination brings you closer to the Vietnamese soul.

Why Choose Vietnam for Your Next Adventure?

Take in the splendor of UNESCO World Heritage sites

Vietnam is home to globally recognized treasures, especially its UNESCO World Heritage Sites, which offer unique glimpses into the country’s natural and cultural wonders. Ha Long Bay, with its thousands of limestone karsts and islets, creates a dreamlike seascape that’s perfect for serene boat trips or adventurous kayaking, allowing moments of pure tranquility and awe. The ancient town of Hoi An transports visitors to a world of historic charm, where traditional architecture merges beautifully with vibrant lanterns and bustling markets. Finally, the Imperial City of Hue invites you to step back into the grand history of Vietnamese emperors, featuring royal palaces, temples, and mausoleums nestled in breathtaking natural surroundings. These gems provide an unforgettable blend of culture and beauty, deeply rooted in Vietnamese authenticity.

Experience the genuine hospitality of the Vietnamese people

Vietnamese hospitality is renowned worldwide, as locals extend warm welcomes with sincere smiles, eager to share their stories and traditions. Whether you're exploring the rural north, where ethnic minorities preserve age-old customs, or discovering the bustling metropolises of Hanoi and Ho Chi Minh City, you’ll experience a profound sense of connection. Interactions with locals enrich any trip, offering unique insights into the Vietnamese way of life. Enjoy the generosity of the people, who are often happy to share a meal or a story, creating a journey that feels deeply human and heartwarming.

Discover Vietnamese cuisine

Vietnamese cuisine is a universe unto itself, where each dish tells a story and every ingredient has a purpose. Beyond savoring the flavors, Vietnam invites you to join cooking classes, revealing the art of local culinary delights. Learn the secrets behind iconic dishes like pho, bun cha, or the crispy banh xeo pancakes, witnessing firsthand the passion and skill of Vietnamese chefs. Every region has its specialties, reflecting local culture and climate. From bustling markets to street food stalls and traditional restaurants, Vietnamese cuisine is rich in fresh herbs, delicate spices, and exquisite sauces, making for an immersive culinary experience.

A diverse itinerary from mountains to beaches, cities to villages

Vietnam offers diverse landscapes that promise an unforgettable journey. From the northern mountains like Sapa with its terraced rice fields and indigenous cultures, to the pristine beaches of Phu Quoc and Nha Trang, Vietnam is a land of contrasts and natural beauty. Explore the dynamic cities like Hanoi and Ho Chi Minh City for a taste of modern Vietnamese life, then venture to rural villages where time seems to stand still. Each destination unveils a new, captivating side of Vietnam, providing a well-rounded experience for every type of traveler.

Vietnam is ready to welcome you with open arms, breathtaking scenery, and a deeply ingrained sense of hospitality that will make your journey as memorable as it is inspiring.

Vietnam: More than a destination, a journey of discovery and personal growth

With its diverse landscapes, exquisite cuisine, and warm-hearted people, Vietnam offers more than just a destination—it’s a transformative journey and a deeply enriching adventure. Each moment spent on Vietnamese soil pulses with authenticity, inviting you to connect with both the country and yourself. Treat yourself to an experience that takes you from mountains to sea, from historic cities to the heart of remote villages, for a full immersion in a land that balances its rich history with a vision for the future. Vietnam stands ready to welcome you on a vibrant, unforgettable adventure brimming with discovery and inspiration.

TOLUNHA

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